PRIVACY POLICY

Last Updated: 18 November 2025

 

Rose James (Pty) Ltd (“we”, “us”, or “our”) is committed to protecting your privacy and ensuring that your personal information is processed lawfully, transparently, and securely in accordance with the Protection of Personal Information Act, 2013 (“POPIA”).

 

This Privacy Policy explains how we collect, use, store, share, and protect your personal information when you access our website, submit enquiries, make bookings, or interact with our services.

 

We comply with all applicable obligations under the Protection of Personal Information Act (POPIA). This includes collecting only the minimum necessary personal information required for legitimate business purposes, processing such information in a fair and lawful manner, securing all personal data in our possession, and ensuring that any third parties who receive your information uphold similar data protection standards.

 

By using our website, submitting an enquiry, or engaging our travel services, you acknowledge that your personal information may be processed in accordance with this Privacy Policy and our POPIA obligations.

 

Personal information we collect

 

We may collect and process the following categories of personal information:

 

Information you provide to us

• Name and surname

• Email address, phone number, and other contact details

• Passport details, nationality, date of birth, and travel documentation

• Travel preferences, interests, and special requests

• Payment information (processed securely through third-party gateways)

• Any information submitted through enquiry forms, booking forms, or direct communication

 

Information collected automatically

• IP address

• Browser type and device information

• Website usage data, analytics, cookies, and tracking data

• Interaction logs such as page views and referral sources

 

Information received from third parties

• Supplier confirmations (e.g., hotels, lodges, airlines, activity providers)

• Travel insurance partners or visa support agencies (where applicable)

 

How we use your personal information

 

We use your personal information only for legitimate business purposes, including:

 

• Responding to enquiries and providing travel proposals

• Creating, managing, and confirming bookings

• Facilitating payments and issuing invoices

• Coordinating reservations with third-party suppliers

• Providing customer support and post-travel communication

• Improving website performance and user experience

• Complying with South African legal obligations

• Protecting our rights, business interests, and website security
   

We will only use your information for the purposes for which it was collected, unless permitted by law or with your explicit consent.

 

Sharing of personal information

 

We may share your personal information only when necessary for service delivery or required by law:

 

Travel suppliers and partners

To complete your bookings, we may share relevant information with trusted third-party providers such as:

 

• Lodges, hotels, villas, airlines, safari operators

• Transport and activity providers

• Destination management partners
   

Service providers

We may use external service providers who help us operate our business (e.g., payment processors, booking platforms, IT service providers). These parties are required to protect your data and use it only for authorised purposes.

 

Legal obligations

We may disclose information if required to comply with applicable laws, regulations, court orders, or requests from authorised authorities.

 

We do not sell, trade, or rent personal information to any third party.

 

International transfers

 

As part of arranging travel services, your personal information may be transferred to suppliers located outside South Africa.
 

Where this occurs, we take reasonable steps to ensure that recipients are subject to adequate data protection standards and process your information lawfully.

 

Data security

 

We take appropriate, reasonable technical and organisational measures to secure your personal data and prevent:

 

• Loss

• Damage

• Unauthorised access

• Disclosure

• Misuse

 

This includes secure storage, controlled access, encryption (where applicable), and contractual safeguards with service providers.

 

Data retention

 

We retain personal information only for as long as necessary to fulfil the purposes for which it was collected, including:

 

• Managing bookings and travel arrangements

• Meeting legal, accounting, and reporting obligations

• Handling disputes or after-sales requirements
   

Once information is no longer required, it will be securely deleted.

 

Your rights under POPIA

 

You have the right to:

 

• Access the personal information we hold about you

• Request correction of inaccurate or incomplete information

• Request deletion of information where legally permissible

• Object to certain types of processing

• Withdraw consent where processing was based on consent

• Submit a complaint to the Information Regulator
   

To exercise your rights, please contact us using the details below.

 

Cookies and tracking technologies

 

Our website uses cookies and similar technologies to improve user experience, measure website traffic, and tailor content.

 

You may adjust your browser settings to block or delete cookies; however, some features of the website may not function correctly without them.

 

Third-party websites

 

Our website may contain links to external websites. We are not responsible for the privacy practices or content of third-party sites and encourage you to review their privacy policies separately.

 

Updates to this Privacy Policy

 

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements.

 

The “Last Updated” date at the top of this page will indicate the most recent version.

 

Contact us

 

If you have any questions about this Privacy Policy or how your personal information is handled, please contact us:

Rose James (Pty) Ltd
Email: reservations@rosejames.co.za
Phone: +27 82 817 2997